Metaverse (Meta) is the result of the technological and digital evolution that society has undergone in recent years.
The pandemic has served to demonstrate that companies can continue their business activity without the need for the entire team to be present at the office. In addition, many companies have incorporated teleworking that continues today.
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What is the metaverse
It refers to the technological advance that points to the future. Thanks to the blockchain, the metaverse gives the possibility to build and exchange decentralized digital assets. In other words, it is a tool that helps to connect the physical world with extensions of the virtual world.
All this is developed with shared protocols thanks to which a different virtual world experience and different augmented realities are offered. With this, it is possible to help people to interact and collaborate with each other.
What are the advantages of the metaverse for companies
Although at first you may think that this is solely for recreational purposes, the metaverse for companies also has its advantages, among which are:
- You can form social groups formed by your work team.
- Compatible with different multimedia formats, so it will be compatible with different devices and easy to apply.
- Offer a personal experience to each user.
- It is a very immersive and multi-user universe.
- Different objects can be viewed three-dimensionally.
- You can interact with voice.
- You can play any role through an avatar.
These are some of the advantages it presents. However, the uses it can have are endless.
Also Read: Facebook Changes it’s name to Meta
What will metaverse do for companies:
Thanks to this digital and realistic universe that has been created, the metaverse for companies will allow you to:
- Product testing : if you plan to launch a new product or service, customers will have the opportunity to experiment with it thanks to the virtual reality glasses and get to know them. In addition, it will offer companies the possibility of knowing the opinion of the public no matter where they are in the world.
- Evolution of the medical sector: Virtual reality has helped different health professionals to collect very important data to carry out various investigations and technology has been incorporated into the different health processes. It offers the ability to more quickly detect and diagnose various diseases thanks to the increased visibility of the biological process.
- More real and immersive games: esports are growing at a dizzying rate, which makes it necessary for companies specializing in this niche to follow this same evolutionary process. Both augmented and virtual reality have been widely accepted among video game consumers, since it offers the possibility of eliminating the border between the real and virtual world. In addition, the metaverse has helped with sports training through virtual reality.
- Visiting places without leaving home: due to the pandemic, virtual reality has been one of the best allies for traveling. Thanks to metaverse, people are visiting via virtual reality as a test before investing in going there.
- New job opportunities: Jobs have been created related to different video games such as Pokemon trainers, commentator or gardener in Minecraft. It is also possible to offer works of architecture or creators of objects that do not exist in the real world. Thanks to the Non Fungible Token (NFT) certificate, it identifies it and assigns that object to a specific owner.
The metaverse of Facebook
The metaverse of Faceook is the evolution of social connections that will allow you to interact, collaborate, play and learn. Thanks to virtual reality you will be able to discover new worlds and sensations and experience it in the company of your loved ones even if they are far away.
They have also developed Horizon Workrooms , a tool thanks to which you can collaborate with your co-workers and develop ideas together even if you are in different parts of the world.
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