Digital MarketingSEO

6 important tips to increase your domain authority

You may have heard of the term “domain authority”. When you are an authority, you are a leader in your industry and you have prestige. You also want to achieve this with your website. In this article, I’ll give you six tips to increase your authority.

What is domain authority?

Domain authority – also called Domain Authority – is a very important factor in search engine optimization and indicates how reliable Google thinks your website is. The authority is displayed with a number between 0 and 100. The higher the score, the better you rank in Google search results. In addition to the domain authority, there is also the page authority or Page Authority. This is an individual score per page.

We prefer to see a score of 25 or higher for the Domain Authority and a Page Authority of 30 or higher. But how do you improve your scores? Here are some tips that you can get started right away.

Improve your domain authority with these 6 tips

Of course, we all want to achieve a high domain authority score, but a score of 100 is not realistic for most companies. Moreover, it is especially important to look dianabol pills for sale at how your website ranks compared to the competition. However, I would like to give you six tips to increase your domain authority:

1. Make sure your website is SEO-technically in order

A mobile-friendly, XML sitemap, loading speed; there are some factors that affect the domain authority. A website that is SEO-technically in order contributes to a good score.

2. Work on a good backlink profile

A good backlink profile contains links from other websites, which, among other things, are reliable and an authority and fit your industry. With a good link-building strategy you can work on a good backlink profile. In a previous blog of mine, you get more tips for link building.

In the blog, I pay attention to the essence of writing good content. Good content ensures that other websites will link to your website. It also generates attention on social media. This will get you more traffic to your website and that is beneficial for your domain authority.

3. Popular on Google

Is your company searched for a lot? Do your blog articles have an appeal, so that visitors click through more often? Then Google notices this. Google will rank your website better and see it as an important source.

4. Provide a strong internal link structure

Create a ‘spider web’ on your own website; refer to other pages on your website in your content. If topics are linked, make sure that the visitor is forwarded. A good internal link structure makes it easier for the visitor. Plus, Google likes this too.

5. On-site optimization

Of course, your own website must also be in good order:

  • Good, attractive internet titles and meta descriptions
  • Neat URLs
  • Sufficient content per page, also with headings and subheads
  • ALT processed

6. Keep working on good content

High-quality content ensures more visitors to your website and that is also important to Google. Do you have trouble writing good content? On the website of the outreach way, I have a blog with seven ways to surprise your target group with good content.

Work consistently on your website

Don’t rush. Rome wasn’t built in a day and neither is SEO. Ensure relevance and a long breath. Then you work on your authority in a structured way. Do you want to know what your score is right now? Then surf to Moz’s Domain Authority checker.

Do you have questions about this subject or do you want to work on your findability in Google? We can certainly help you.

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John Smith Geek

John Smith Geek is the Demand Generation Manager at Outreach Way who handles content and crowd marketing. His background covers sales, project management, and design. In his free time, you can find him traveling, hiking, or tasting local foods.

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